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Consolidated Journey Report

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Once generated, the reports are only available in the Reports Library for a period of 30 days.

Consolidated Journey Report

The Consolidated Journey Report contains reporting metrics for all  journeys within your account over a configurable period of time.  All reporting data relates to the sends that occurred during the defined date range. This report can also be run across sub-clients in order to produce one comprehensive report of all journeys at the client level.  

The Consolidated Journey Report consists of default and optional reporting metrics.

Metric Default/Optional Description 
Client Name Default The name of the client that the journey was sent from. This field will only render if the report is run across sub-clients.
Journey Name
Default
The name of the journey
Email Name Default The name of the email activities in the journey
Subject Default The subject of the email send.
Sent Default The total number of emails sent.
Bounced Optional The number of emails that bounced.
Bounced Rate Optional
The percentage of bounces by contact.
Delivered Optional
The total number of emails delivered.
Delivered Rate Optional The percentage of emails that were delivered.
Unique Opens Optional
The number of unique opens.
Unique Open Rate Optional
The percentage of opens by contact.
Total Opens Optional
The total number of opens.
Unique Click Optional
The number of unique clicks.
Unique Click Rate Optional
The percentage of clicks by contact.
Total Clicks Optional The total number of clicks.
Click to Open Rate Optional
The percentage of clicks compared to opens.
Optouts
Optional
The total number of optouts.
Optout Rates Optional
The percentage of of contacts that have opted out using the native opt out link.
Conversions Optional The total number of conversions.
Conversion Rate Optional
The percentage of conversions by contact.
Total Revenue
Optional
The total revenue for the conversions
Average Order Value
Optional
The average order value for the conversions from the sent

Configuring a Consolidated Journey Report

To configure a journey report, follow these steps

  1. Select the Optional Metrics to be output with the report.
  2. Check the box for Include Subclients if running the report across all clients. 
  3. Select the Time Period for the report.
  4. Click Run.

The report will run in the background and the status of the report will update to Complete when it is ready. To view the report, click on the name of the report. If you prefer to export the report, use the Actions menu in the manager and the report will export in Excel.

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